Badger Maps is a route optimization app for sales territories that allows field sales people in any industry to visualize customer information geographically on Google Maps. Color-coded drop pins mark accounts that can be filtered based on any parameters you choose. The sales route is optimized automatically, taking into account traffic updates, distance, and location of accounts.
Badger also helps generate new leads and plan out routes. Currently Badger Maps integrates with data via a CSV or Excel file, or with Salesforce right-out-of-the-box. Available on mobile for Android and iOS, iPads, and the web with subscription sizes available for individual to enterprise teams. They also offer a free trial.